Clover History

1983

1983

Clover is launched, as the first dairy spread with the authentic taste of butter that spreads straight from the fridge.

1986

1986

Our famous TV campaign starring real-life couple Judi Dench and Michael Williams is aired for the first time.

 
 
1990s

1990s

A range of competitor brands crowd the market but Clover continues to lead the sector.

2003

2003

"One of the Family" TV campaign launched.

 
 
2005

2005

Clover reaches £65 million in sales and continues to grow.

2008

2008

Happy 25th birthday! Clover continues to delight millions of families, and launches Clover Lighter for those looking for a lighter touch.

 
2005

2009

Clover spreads the word about how easy it is to live a balanced life.